Round 3 : PCGA believes in 'Evolve Or Die'

Miscellaneous Forums/General Discussion/Round 3 : PCGA believes in 'Evolve Or Die'

Says Randy Stude of the PC Gaming Alliance:

"Let's monetize every one of those pirates, and let's advertise the hell out of them." Making it "blatant" to pirates by serving, for example, six times the number of in-game ads on unauthenticated game versions would be a piracy deterrent that also provides revenues to the developer, Stude suggests.

"Don't throw [pirates] off [of the server], but show an ad every time a new level loads. The [paying customer] gets a billboard, a passive, less-aggressive ad than [pirates] are going to get."