Peter Moore fights back.
"But at the same time I think there are better solutions than chasing people for money. I'm not sure what they are, other than to build game experiences that make it more difficult for there to be any value in pirating games."
I am in awe that someone who works for EA is that sensible. Wow. Maybe they really are trying to turn over a new leaf? which leads one to conclude that prices should be lower in Europe than they have been in the US.
Yes you would. Except quite matter of factly, Europeans are willing to pay more for the same goods (and we're willing to wait for it longer as well). It has nothing to do with unemployment or disposable income, it's simply what the market will bear. Case in point: Fuel prices. They rise until the breaking point, and then they settle to just below that.