Wow! Talk about blowing something way out of proportion. Registering a trademark doesn't give you ownership of a word. It is merely a way of protecting the name of a particular product or brand. It doesn't stop anybody using the word. Hell, it doesn't even stop someone using the the word as the name of their own product as long as the new product is in a seperate market. This is simply media scare mongering and public ignorance.
If you wanted you could make a computer game called Pepsi, and call the main character Pepsi. As long as the game had nothing to do with cola, and you don't use any of Pepsi's logos, you are totally in the clear. Unless, of course, Pepsi have already registered their Trademark in the video game sector.
If you wanted you could make a computer game called Pepsi, and call the main character Pepsi. As long as the game had nothing to do with cola, and you don't use any of Pepsi's logos, you are totally in the clear. Unless, of course, Pepsi have already registered their Trademark in the video game sector.