Hello.
I noticed last week that visitors to my site were downloading products, but only around 30% of people who started downloads actually let them finish.
I put this down to the fact that my site didn't mention the download size anywhere. I remedied this a week or so ago and I've seen an increase in download-to-completion ratio (now around 50%) but that's still kinda low I think?
Why do people start downloading relatively small files then change their minds part way through?
What can I do to increase this?
I noticed last week that visitors to my site were downloading products, but only around 30% of people who started downloads actually let them finish.
I put this down to the fact that my site didn't mention the download size anywhere. I remedied this a week or so ago and I've seen an increase in download-to-completion ratio (now around 50%) but that's still kinda low I think?
Why do people start downloading relatively small files then change their minds part way through?
What can I do to increase this?