Would you rather they cut 30 min of ads into the middle of the movie?
They did. There where three Converse ads, at least two Audi ads, two FedEx ads, one Sony ad and one Dos Equis ad - and those are just the ones I remember off the top of my head.Personally, I would have thought that the $343 million USD they took at the box office + whatever unknown amount they made in rentals, DVD sales and merchandising would leave enough of a profit, that they didn't have to ruin the movie.
As long as it doesnt get to the stage where the leading role (or any role for that matter) turns to the camera and says, "I didnt crash my car thanks to my beemer's new dual ribbed suspension system and michellin tyers!!" :)
What you mean like Will Smiths "Converse All Stars Vintage 2004" shoes, that he gets at the very beginning of the movie (by FedEx, right on time), and that every character he meets has something (nice) to say about?