No, 0.5% conversion is really not dire at all. For a game without full marketing support it's excellent. Otherwise we'd all be rich :)
It's not uncommon for a game demo to be put on a cover disc, for 10,000 people to play it and for less than 5 to actually buy it.
It's not uncommon for a game demo to be put on a cover disc, for 10,000 people to play it and for less than 5 to actually buy it.