Games industry, what went wrong and how to fix it.

Computer Games are more than Games, they are a new Artform, a new Medium. If you want to play a game, how about chess or a dice game. More and more Computer "games" will replace noninteractive Movies, just like Movies replaced Storybooks. We call them Computer Games, but they are more, they often are Reality Replacements, Simulations, parallel worlds, hiding places. Not only Computer Games evolve in our hands, also mankind will evolve in touch with computer games. Our need for storytellers will turn into the wish of creating parallel universes. Once we felt with the main actor of the story, soon we will BE the main actor, in photorealistic real-feeling virtual realities. The borderline between real and virtual will disappear more and more.

So PC Games design is not only about games, but it's pioneer work in the cultural evolution of mankind.